Question: Companies in the Strongest/Weakest Positions :
Identify two or three firms with which your company competes:
• Discuss how each has positioned, or tried to position, themselves, in their industry.
• Are there positions in the industry that are more attractive than others?
• What strategies do each of these rivals pursue?
• What are their financial performances?
• Identify characteristics that differentiate the companies from each other
1. quality/price
2. geographic coverage
3. vertical integration
4. product line breadth
5. distribution, or service