Discuss an approach suitable for the computer industry


Discussion:

Question 1 -When a company expands to a new foreign market, which of the following would be a better option? Justify your choice.

(1) Use local distributers in the foreign market.

(2) Establish their own distribution channels in the foreign market.

Question 2 - The fear of getting ruined through cannibalization losses has recently deterred many firms from deploying the Internet as a distribution channel." Based on your own experience, do Internet channels really cannibalize firms' entrenched channels

Question 3- Manufacturers locate near their resources, while retailers locate near their customers." Does this statement make sense in your industry

Question 4- Consider a firm such as Dell, with few production facilities worldwide. List the pros and cons of this approach and discuss if this approach is suitable for the computer industry.

Question 5 - Was Daktronics' implementation of lean manufacturing sucessful? If yes, what factors were most responsible for the success? If no, what were the concerns?

Question 6- With respect to lean manufacturing, what do you see as "next steps" for Daktronics? Give a detailed description of a possible "next step".

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