Discuss an advertising campaign


Psychology and Mass Media

Write a paper (5-7 pages) in APA format (including at least 2 scholarly references) on the following:

Discuss an advertising campaign that used violent imagery or sexual content. You may use the campaign you selected to analyze, or choose a new campaign.

Are there violent images or sexual content associated with the product? If so, what are they?

Is it overt or subtle in its tone? What is the anticipated reaction to the use of such content and images in advertising?

What does the academic literature on violent and sexual content in mass media suggest are the impacts of such content on individuals?

Provide at least 2 scholarly resources to support your answer.

Request for Solution File

Ask an Expert for Answer!!
Marketing Management: Discuss an advertising campaign
Reference No:- TGS01757178

Expected delivery within 24 Hours