Solved: Discuss advantages of established click-and-mortar companies, Marketing Management

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Discuss advantages of established click-and-mortar companies

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Discuss the advantages of established click-and-mortar companies such as Walmart over pure-play e-tailers such as Amazon. Conversely, what are the disadvantages of click-and-brick retailers as compared with pure-play e-tailers? Explain your answer in 200 words. Respond to at least two of your fellow students' postings.

The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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Marketing Management: Discuss advantages of established click-and-mortar companies

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