Assignment:
Dr. Marston's four categories of people that sales people will likely encounter.
These include the below:
Driver or Dominant
Influencer or Influenced
Steady Relator or Steadiness
Cautious Thinker or Conscientious
Assignment will have two parts:
Part 1: Prepare a brief summary of each of these personalities. In addition, analyze which of the personalities would be the most difficult to work with during the sales process.
Part 2: Brainstorm ideas for dealing with these different types of personalities.