Assignment:
1. VAS model is an application useful in determine Values. Attitudes and Lifestyles. This activity will enable you to determine your type regarding the choices you make with regard to products and services.
After completing the questionnaire, respond to the following:
(a.) What is your PRIMARY VALS Type?
(b.)What is your SECONDARY VALS Type?
(c.) Do you agree or disagree that the Primary Vals Type is reflective or representative of you as a consumer? If so, explain. In not, why not?
(d.)Do you agree or disagree that the Secondary Vals classification represents you as a consumer? Explain your position
II. Create a 3 page Essay. integrate and use the VA1.S-2 MODEL to explain your attitudes and behavior when confronted with purchasing the Ibllowing:
a. Electronics ( computer or iphone) one not both;
b. Clothing ( formal and every day dress)
c. Automobile Note: The essay should be 12 in. font, without gaps and exaggerated spacing.