Marketing channels
Direct marketing channels move goods directly from producer to consumer. Indirect marketing channels, on the other hand, include intermediaries, such as wholesalers or retailers. For this Discussion, you will argue about the function of marketing channels in relation to product distribution.
Post about 400 wrds: Take a position on this topic and defend it: Describe the major function of marketing channels in relation to product distribution. Explain why these functions are better accomplished through combined efforts of channel members.