Differentiation and positioning of products and services


Write a 1450 word paper answering these questions:

1) What is the relationship between differentiation and positioning of products or services? Is the repositioning of the product in the simulation as you had expected it to be? Explain why or why not.

2) What is the effect of the product life cycle on marketing? What effect did the product life cycle have on the product in the simulation?

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Business Management: Differentiation and positioning of products and services
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