Differentiate domestic marketing from international market


Question 1.
All of the following are elements in the uncontrollable environment faced by the international marketer EXCEPT:
competition
politics
the level of technology
promotion

QUESTION 2
The international marketer's ability to assess foreign cultures in an objective, unbiased manner is often inhibited by unconscious reliance upon his or her:
ethnocentric education
self-reference criterion
repetitive action syndrome
cross-cultural criterion

QUESTION 3
RsQ_003The U.S. Senate passed legislation with regard to countries which systematically undervalue their currency, making their exports to the US less expensive. Thus, the U.S. would place a tariff on imports from such countries to offset this impact. This would best be referred to as a:
tariff surcharge
countervailing duty
quota
voluntary import restraint

QUESTION 4
RsQ_004Of the answers provided below, which of the following is the MOST fully integrated form of regional economic integration (preferential trade agreement or multinational market group)?
a regional cooperation agreement
a common market
a customs union
a free trade area

QUESTION 5
RsQ_005According to lecture, a nation's art, folklore, music, drama and dance which impact the standards of beauty in a society are part of which of the following elements of its culture?

manners and customs

linguistics

social institutions

aesthetics

QUESTION 6
RsQ_006The Aspic Company has begun to provide executive training programs in the interpretation of expressions and body language. The firm is hoping to improve its performance in:

low context cultures

high context cultures

average context cultures

formalized cultures

QUESTION 7
RsQ_007According to lecture, small payments that are merely intended to facilitate or expedite the normal, lawful performance of a duty regularly performed by a foreign official is BEST described as:

extortion

an agent's fee

lubrication/grease payments

subornation

QUESTION 8
RsQ_008Back translation:

constitutes the process of translating a foreign language version to the original language by a different person than the one who made the first translation.

constitutes the process of translating the American version into another language scientifically

Refers to translation of business messages by unauthorized personnel

Refers to translation of business documents by authorized personnel

QUESTION 9
RsQ_009Political risk assessment is crucial to firms operating abroad because political changes could:

threaten the investment and legal environment within the country

place the foreign investor in a position for confiscation, expropriation, or costly renegotiations

adversely affect consumer trends and distribution channels

all of the above

QUESTION 10
RsQ_010A company with a/n _____________ views the entire world as a potential market and strives to develop integrated world market strategies.

ethnocentric

polycentric

regiocentric

geocentric

QUESTION 11
RsQ_011Which of the following differentiates domestic marketing from international marketing?

There are different marketing strategies available.

Interactions among external environments are possible.

Domestic marketing is more complicated.

Environmental scanning is much more difficult in the domestic market.

QUESTION 12
RsQ_012Russia is a country with a high power distance score. According to Hofstede this means that in Russia:

people tend to believe it is natural that people are unequal in status.

people tend to believe it is not natural that people are unequal in status.

people tend not to seek power

none of the above

QUESTION 13
RsQ_013England, the US, and Canada operate under:

common law

socialist law

civil law

Islamic law

QUESTION 14
RsQ_014The Primero Corporation routinely applies interest to the credit plans it offers its customers. The firm is MOST likely to have its practices questioned in countries that operate under:

civil law

code law

Islamic law

socialist law

QUESTION 15
RsQ_015A global corporation is affected by the:

laws of multiple nation states

laws of the host countries

laws of its home country

all of the above

QUESTION 16
RsQ_016Which of the following statements is not true when describing the role and the effect of international marketing on companies?

International markets can become a source of growth.

International markets can become a source of profit.

International markets can produce a quality of life that would not have existed.

International markets can simplify the process and eliminate complex business decisions.

QUESTION 17
RsQ_017Research has shown that firms of all sizes and in all industries that engaged in international marketing:

down-sized their operations after five years of operation.

outperformed their strictly domestic counterparts.

had smaller workforces.

created institutional transactions commensurate with national population statistics.

QUESTION 18
RsQ_018Many firms commit grave mistakes which lead to inefficiency, lack of consumer acceptance, and sometimes even corporate failure because executives believe that:

parents of children in domestic families watch too much television.

the influence of music on the masses dictates morals for a new generation.

incomplete research affects the learning curve.

international customers are just like the ones the firm deals with at home.

QUESTION 19
RsQ_019Which of the following is the term used to describe the belief that one's own culture is superior to others?

Unilateral fundamentalism

Ethnocentrism

Passive transcendence

Projected culturalism

QUESTION 20
RsQ_020Which of the following statements best describes the United States law regarding bribes and corruption?

Companies are protected from prosecution if bribes are part of another country's culture.

Bribes are only legal by U.S. companies in Mexico, because NAFTA embraces Mexican culture and the long-standing "mordida" practices by Mexican officials.

It is a crime for any U.S. firm to bribe a foreign official for business purposes.

A company can pay a bribe, but cannot receive a gift in exchange.

QUESTION 21
RsQ_021Which of the following is not true? Political risks

exist only in unstable political and social environments

often restrict a company's freedom of decision-making

may restrict a company's ability to achieve 100% ownership

exist everywhere

QUESTION 22
RsQ_022Regulations designed to give local firms an advantage over foreign firms may be referred to as

non-discriminatory risks

non-discriminatory sanctions

wealth deprivation

discriminatory interference

QUESTION 23
RsQ_023Which management approach to performing political risk analysis involves inspection of a host country by visiting executives or teams of executives?

Quantitative analysis

Delphi

Go/No Go

Grand Tours

QUESTION 24
RsQ_024Which of the following are recommended potential methods for hedging political risk?

avoidance

sharing ownership

being civic minded

all of the above

QUESTION 25
RsQ_025The sum total of knowledge, beliefs, art, morals, law, customs, and any other capabilities and habits acquired by humans as members of society is called:

Sociology

Psychology

Culture

Reference groups

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