Differentiate between the purchase situations presented by


1. Differentiate between the purchase situations presented by Faris (1967).

2. Explain the influencing factors of the Organizational-Buying Behavior Model Webster & Wind (1972b).

3. What are the differences between the stimulus-response approaches to industrial-buying behavior and the dyadic approaches to industrial-buying behavior? Which models belong to these approaches?

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Management Theories: Differentiate between the purchase situations presented by
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