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Different types of market research techniques

Problem:

Can you please help to review the characteristics, strengths and weaknesses of any two out of the several data collection methods choosing one from each one of the bigger categories, which are qualitative and quantitative research.

Review and evaluate different types of market research techniques, providing examples.

Please don't forget to provide references.

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Solution Preview :

Prepared by a verified Expert

Marketing Research: Different types of market research techniques

Reference No:- TGS02028744

Have a Question? (oR Write a Review)

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