1. Define the Objectives for the Conference Decision Case. Objectives should be separated into fundamental and means objectives.
Fundamental objectives:
1. To hold the conference to help the success of the company.
2. Arrange the conference at another location and have as little as possible impact on the people who are attending the conference.
Means Objectives:
1. See if there is any way that the conference can be held in New Orleans.
2. Help keep the business in New Orleans.
3. Try not to cancel the conference.
4. If the conference is moved to another city, try to keep the same date and find low price hotels for the people who attending.