Assignment:
Distinguish between an organization’s mission and its objectives. The firm’s mission is the essential purpose that differentiates the company from others. Its objectives guide development of supporting marketing objectives and plans. Avon’s mission is to be “the company for women.” One of its objectives might be to convert all its packaging to recycled materials.
Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.