Development and growth of amazon


AMAZON.com Inc.

Beginning points:  www.amazon.com; www.en.wikipedia.org/wiki/Amazon.com

Question 1: Briefly trace the development and growth of Amazon.com from the year 1995 to the present via the application of corporate strategies – what kinds of strategies have these been?

Question 2: There have been many criticisms of business practices that Amazon.com has pursued over the years. Explain two of such practices and outline the outcomes.

Question 3: Perform an environmental analysis for the participation of Amazon.com in the book and publishing industry – what are the major opportunities and threats?

Question 4: Explain the organizational culture or leadership style in Amazn.com Inc.

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