Developing a four day niche tourism product


Promoting the Tourist Experience

Assignment Remit

You have been given the responsibility for developing a 4 day niche tourism product which provides an exceptional tourist experience.

Having planned the product, you will produce a brochure promoting it. At the beginning of the brochure you must include a forward which identifies your target market and explains how this product is suitable for them.

The brochure will also include details of the destination, activities, visual imagery and any other information that you feel is useful for your potential customers.

The brochure submitted should be presented as a professional product ready for use by an online by a travel agent or tour operator.

Maximum of 2000 words

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Marketing Management: Developing a four day niche tourism product
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