World Wrestling Entertainment WWE:
Individual Case Study Analysis:
Case study analysis will prepare you to develop the skills necessary to analyze a business situation, based on the decision making mechanisms employed by the leaders, the financial figures and the tactics and strategies employed by the firm. Note that you have to support your answers with evidence presented in the case and you are not expected to look up additional information. This section of your grade will be based on your participation in the class discussions on the case and the quality of your written assignments.
Your written submission has to meet the following criteria:
• No less than 2 pages in Microsoft Word/Acrobat Pdf and no greater than 3 pages. Note that I will not read anything that extends beyond 3 pages. Required Font Format: Times New Roman 11 pt font, double spacing.
• Grading will be based on your depth of understanding of the critical issues in the case (addressing the question) and your ability and display of skills in integrating the insights you learn in class.
Please read the case “World Wrestling Entertainment” and complete an analysis based on the questions below.
• What type of diversification strategy does the WWE employ?
• Evaluate WWE’s efforts to diversify?
• What other companies might you acquire under the WWE brand? Why?