Discussion:
Planning
Directions
Select one of the case applications from the textbook
Planning for Holiday Shipping at FedEx - Article attached in PDF
Perform part of the steps of the strategic management process
Identify the organization's current mission, goals, and strategies (today)
Develop the external analysis, identifying the opportunities and threats
Develop the internal analysis, identifying the strengths and weaknesses
Make a table to present all of the SWOT areas
Formulate the strategy to achieve a competitive advantage, and explain how it will be implemented and evaluated
As a conclusion, identify the role of the manager in the strategic management process Parameters Word document
Maximum pages: five pages (not including the title page or references), at least 2 references
Font: Times New Roman or Arial, size 12
Paper must follow APA format with Introduction and Conclusion paragraphs