Discussion Post: Social Media Marketing
Develop a Social Media Marketing Plan to introduce the launch of the new iShirt. Against this background, Mr. Cook and the rest of the senior-level leaders asked us to develop a social media marketing plan to complement our digital market presence. begin to design the Social Media Marketing Plan, you will include, at a minimum, these elements.
• Purpose and scope.
• Breakdown of Apple's current social media presence.
• Define the demographics of the target market(s) by age, income, education.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.