Problem
Purpose
Essays are major form of assessment at university. Through essays you develop your understanding of discipline specific content, strengthen your critical thinking and your ability to translate that thinking into a persuasive written form. In line with the learning outcomes of this subject, through this assessment, you will develop the skills needed to demonstrate disciplinary literacy in media political economy, research and analyse policy and regulatory practices in at least one Australian media sector, and communicate learning outcomes in academic writing.
Task
Influencer labour is often "packaged as empowering, effortless and enterprising, but this characterization obscures the power imbalance between influencers and brands and platforms and agencies" (Rangiah in Carah, 2021, p. 316). Discuss this statement with reference to the role of celebrity and influencers in the digital media economy
This is a 2000 word essay. How should I structure my essay? What do you suggest for the argument?