Discussion Post: Persona- Target Market
Research the target market (potential buyers) for your chosen product to develop a persona. Specifically, address the following:
• Conduct target market research to identify key demographic and psychographic characteristics.
• Develop one persona that represents users of your chosen product.
• Draft this portion of the project as part of the Module Two milestone, and after you receive feedback from your instructor, revise your persona as needed for inclusion in your project submission.
The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.