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Develop an implied strategy and provide a critical analysis

Case study - choose an international company

Consider the operations function of international company, develop an implied strategy and provide a critical analysis of the design of their operations function particularly with regard to the major factors influencing its processes and service concepts.

The decision of a firm to compete internationally will be strategic. While formulating global marketing strategies, how should a firm deal with segmentation, market positioning and international product policy?

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Type: Group
Pages: 10pages + Cover + reference

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