Assignment Task 1: Project set up
Task Summary:
In the role of Marketing Coordinator of Australian Native Bush Spices, you will review a case study, meet with the Operations Manager to discuss the required project and develop a project scope document and project management plan.
WHAT DO I NEED IN ORDER TO COMPLETE THIS ASSESSMENT?
- Computer and Microsoft Office
- Access to the Internet for research
- Space for a meeting
- Project scope template
- Project management plan template
- Project management policy and procedure
- Risk assessment legend.
Assignment Instructions:
If you are doing this course as a workplace-based student, your assessor will arrange the details of the meeting with you directly.
Australian Native Bush Spices Australia is based in Coffs Harbour, NSW.
The business was established in 2010 to cater for a demand for Australian native food products. The company has organic certification.
The company manufactures and retails a range of organic, Australian native foods including:
Native herbs and spices Native herbal teas
Native fruit jams and conserves.
Currently the business is selling its products through a number of small supermarkets and health stores throughout Australia. The company also has a very basic website that includes four pages - home, about us, products and contact details.
The company's overall business objectives for the next three years are to increase sales and create brand awareness, develop a broader product range, as well as expand into overseas markets, most likely Hong Kong, Japan and Singapore.
The company's target customers are those that enjoy gourmet foods. The age range of Australian consumers buying products is between 35 and 65 and most consumers are health conscious, care about protecting the environment and have an average annual income of $80,000.
The company currently employs the following staff in its head office: CEO, Operations Manager, Marketing Coordinator, Customer Service Officer and two administration staff.
Ten staff is employed in the factory making and distributing the products.
As the Marketing Coordinator, you have been asked by the Operations Manager to coordinate a project to develop a new website.
As the new website is seen as a critical part of the company's expansion strategy, the Operations Manager has advised that you will need to develop a project scope for the website to present to senior management, as well a project plan. The Operations Manager has also advised that the project team is to consist of yourself and the Customer Service Officer who has been assigned to assist you with this project.
The Operations Manager has advised that the website is to include a shopping cart so customers can order products directly through the website. He would also like customers to be able to access recipes and general information about the health benefits of bush spices.
The company has established procedures for project management as documented in the project management policy and procedure.
Complete the following activities:
1. Review the case study information provided to you above, as well as the project scope template.
Identify all the information you need to develop the project scope document and prepare a list of questions for the additional information you need to discuss with the Operations Manager at a meeting to confirm and clarify project parameters, including your own responsibilities.
Write down your questions as notes to use at the meeting.
You should also review the project management policies and procedures and project management plan and confirm responsibilities and reporting requirements as the project manager. You should also make notes on this to discuss at the meeting.
2. Participate in a meeting with the Operations Manager.
During the meeting, you will need to demonstrate effective communication skills including:
- Asking questions to identify required information
- Responding to questions as required
- Using active listening techniques to confirm information
3. Based on the discussion above, develop a project scoping document using the template provided.
4. When you have completed the project scoping document, send it to the Operations Manager for feedback. The Operations Manager will provide you with any feedback as required.
5. Using the project management plan template provided to you and based on the project scoping document you developed and any feedback from the Operations Manager, develop a project management plan. Note that you will use the risk legend to assist in the classification of risks.
6. The final part of the assessment requires you to meet with the project team (the customer service officer, role played by your assessor) to discuss the scope of the project and project management plan. This will be on a date and time advised by your assessor.
At the meeting, you must:
- Outline the project as per the project scoping document
- Briefly explain the organization's project management policies and procedures
- Outline the project management plan, including roles and responsibilities of the project manager, as well as the project team member.
- Seek the project team member's feedback.
7. During the meeting, you will need to demonstrate effective communication skills including:
- Asking questions to identify required information
- Responding to questions as required
- Using active listening techniques to confirm information.
8. Incorporate the feedback into your plan and email the final project plan to the Manager for final approval and seek approval to proceed. Confirm in the email that you have met with your team and a brief outline of the topics discussed.
9. When you have completed this task set up folders for the project, as per requirements specified in the project management policy and procedure. When the project is completed, you will need to send a zipped file to your assessor that shows the folders you have created, and documents included (this will be Assessment Task 3). You will be assessed on whether you have set up the folders and created documents as per the project management policy and procedure requirements.
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Attachment:- Project Management Plan.rar