Assignment Description
1. Review the recommendations of your instructor and peers about your key assignment draft. Make revisions based on their suggestions.
Draft - International marketing analysis on Koskela Furniture
Then, add the following to your final draft:
Evaluation
Measuring Effectiveness
Final Recommendations
Conclusion
2. Finalize your executive summary as well. Add the summary to highlight key points of the plan.
Assignment Objectives
- Apply other course work and knowledge.
- Develop a multinational marketing plan.
- Discuss and evaluate opportunities present in international markets.
- Examine trends and events that impact international markets.