Discussion Post
Imagine that you work as a representative for the marketing department of your college or university and have segmented students into four different clusters, each representing one of the four functions.
Develop a marketing strategy based on each of the four functions to motivate students to stay in school and complete their degrees (make sure that you utilize all four functions).
i. Utilitarian function
ii. Ego-defensive function
iii. Knowledge function
iv. Value-expressive function
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.