Develop a marketing mix for exporting the product


Marketing Assignment

1. Select a country to analyze. Compare this country to the U.S. data. For ease of comparison the data may be presented in table form. Be sure to include data comparison of information from the following topics: people and society, economy, and communications.

2. Select a product currently in the U.S. market. Do not choose services. For this assignment/test question, identify an American made product.

3. Develop a marketing mix for exporting the product to the country analyzed.

4. Identify special considerations that must be addressed in the marketing mix.

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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Marketing Management: Develop a marketing mix for exporting the product
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