Assignment: Communications Plan
Develop a communications plan for your product launch, including both your domestic and international markets.
Write a 700- to 1,050-word paper addressing the following:
- Evaluate factors involved in developing and managing an effective marketing communications plan for the new product.
- Evaluate advertising and promotion programs for the new product.
- Evaluate the technology trends available to help you market the product.
- Compare and contrast the marketing communication strategies for both your domestic and international markets, and explain the differences.
Format your paper consistent with APA guidelines.