Determining moral standards of behavior


Assignment:

Demonstrate the relationship between ethical business practices, social responsibility, sustainability, and marketplace success. Ethics are moral standards of behavior expected by a society. Companies that promote ethical behavior and social responsibility usually produce increased employee loyalty and a better public image. This image often pays off in customer growth, because many buyers want to associate themselves with—and be customers of— such firms. Social responsibility includes marketing philosophies, policies, procedures, and actions whose primary objectives are the enhancement of society and the protection of the environment through sustainable products and practices. These actions also generally promote a firm’s public image.

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include  references.

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Business Law and Ethics: Determining moral standards of behavior
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