Determining a mode-choice model for a city modes


Assignment:

A mode-choice model for a city includes the following modes: autos (A), light rail (L), buses (B), and rapid rail (R), with utility functions (U), as shown in the table:

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where C is the cost in dollars, and T is the time in minutes.

a. Based on an estimate that 12,000 workers will head for downtown each morning, how many workers will choose to take a particular mode?

b. If the government subsidizes light rail by 30%, buses by 20%, and rail rapid by 10%, and at the same time increases automobile costs by 15%, what will be the new modal distribution?

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Cost Accounting: Determining a mode-choice model for a city modes
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