Determine the level of competitive intensity in an industry


Question 1: According to Porter, what determines the level of competitive intensity in an industry?

Question 2: According to Porter's discussion of 'industry analysis,' is Pepsi-Cola a substitute for Coca-Cola?

Question 3: How does competitive intensity change in a 'fragmented industry' VERSUS A 'consolidated industry'?

Question 4: Discuss how a development in a corporation's societal environment can affect the corporation though its task environment.

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Strategic Management: Determine the level of competitive intensity in an industry
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