Designing Health Care Marketing Channels" Please respond to the following: Please work on the Sheperd Spinal center in Atlanta, or Kaiser Permeanente in Atlanta.
- Describe a health care provider with which you are familiar and discuss the function and flows that needs to be performed by that provider's marketing channel. Provide specific examples to support your response.
- Referring to the same health care provider, determine the optimal design of health care delivery channels. Explain your rationale.