PPT Homework: Digital & Social Media Strategies Presentation
Many digital and social media sites are widely used in marketing strategies.
Prepare a 2-slide presentation with detailed speaker's notes and visuals elements. (3 to 5 bullet points per slide).
Complete the following in your presentation:
1. Identify a company that could benefit from better use of social media. (Name of company is Johnson & Johnson)
2. Analyze at least 10 digital and social media channels and describe the strengths and weaknesses of each of these as a marketing tool for this company.
3. Design an online strategy that maximizes the use of some or all of the digital and social media channels, as appropriate, based on your team's analysis.
4. Determine key performance indicators to measure the success of the online strategy.
Format your homework according to the give formatting requirements:
• The answer must be using Times New Roman font (size 12), double spaced, typed, with one-inch margins on all sides.
• The response also includes a cover page containing the student's name, the title of the homework, the course title, and the date. The cover page is not included in the required page length.
• Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.