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Design for an imc campaign

Use the Internet to review an advertisement that you believe is effective for a product or service of your choosing.

Outline the design for an IMC campaign that would use a different media other than the one used in the product or service you reviewed. For example, if the advertisement you reviewed was designed for the radio, consider the details for a complimentary Web or magazine advertisement.

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Marketing Research: Design for an imc campaign

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Marketing Research: Design for an imc campaign

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