Campaign Homework: Public Relations
Strategies for PR Melody Hufman Ph.D.
You are to design a promotional campaign for a program to promote Wear Masks in the US. Consult the INTERNET for background material.
1. Discuss the advantages and disadvantages of the different media. Use the texts. Be sure to document correctly including the references.
2. Determine what the theme will be for the campaign.
3. Write a new release for the campaign.
4. If the PR specialist were interviewed by a reporter, how would he or she want to be quoted?
5. Write a 30 second radio announcement.
6. Design an event to raise money for this campaign.
Remember the goal is to demonstrate that you have read and can apply the text material. Write the questions completely and then answer them.
Format your homework according to the give formatting requirements:
1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.