Describes the forces that impact the average profitability, Other Subject

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Describes the forces that impact the average profitability

Problem: Porter's article on the 5 Competitive Forces describes the forces that impact the average profitability for any firm within an industry. Why is it important for an executive to have a working knowledge of industry-level corporate strategy? Can you give (and defend) an example of an industry that has a LOW level of existing rivalry among competing firms?

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