Assignment Problem: You have decided to leave your organization tomorrow, to set up your own business in competition with your large, out-of-date, slow-moving, bureaucratic former employer.
You have identified your organization's main weaknesses and vulnerabilities. Critically, you have worked out how a combination of digitization technologies and social net-working tools could be used to undermine your organization's traditional business model. Or, customers may have "after-market" needs that your organization is not fulfilling.
Describe your new business model. What digital tools and social media technologies will you use to attract customers or clients from your previous employer to your business-and perhaps from other organizations in the sector? How quickly can you set up this business? What will it cost you to set up this business?