Discussion Post: Marketing Management
1) Introduce yourself in the marketing tradition by creating a billboard about you. It has to be short-after all, if you are driving you can't read a lot of words on a billboard. It has to be focused. And, it has to convey your "brand" to your colleagues. This should be a little challenging, but fun. Welcome to marketing!
2) Be sure to respond to the billboard introduction of at least one other student.
Watch the video, International Marketing Foundations: The Four Ps of Marketing.
1) In this course, you will create a hypothetical company built on the 4P's of marketing. This company must be located in the United States and cannot be a company that you already own or work for. Ideally, this should be a for-profit, consumer-based business.
2) For this first discussion, describe your hypothetical company, its physical location (this is required), and the product it makes or the service it provides.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.