Assignment: Big Data Leadership Briefing
The leadership team of the web development company introduced has heard a lot about Big Data lately and is interested in knowing how integrating Big Data into their company will help them become more effective in their operations.
You have decided the best way to explain Big Data is to create a 4- to 6-page briefing document for leadership. The briefing should:
• Describe what Big Data is and how it will be used by the company.
• Explain why using big data elements would be important to business profitability, in general, and how the use of Big Data will help the web development company, specifically, see value and add to profits.
• Compare and suggest tools and methodologies that can be used to extract data and build reports to address marketing needs in the web development company. Be sure to include data management concepts of warehousing, data mining, and data processing in your descriptions. Also, include how the tools and methodologies can be used to integrate Big Data into the company's operations.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.