Essay Assignemnt: Sustainable Marketing
Describe the sustainability principles marketers can use to operate in a responsible and ethical manner? (Hint: five sustainable marketing principles: consumer-oriented marketing; customer value marketing; innovative marketing; sense-of-mission marketing; and societal marketing).
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.