Describe the sport product being marketed and promoted


After viewing the videos, search for a promotional video of your own for a sports product; such as a sports team, sporting event, sport equipment, or sport or sport apparel organization. Please check the forum and select a video that has not been previously posted by any of your classmates. After posting the video link; provide the following:

  • Describe the sport product being marketed and promoted.
  • Describe what target market you believe this promotional video was made for.
  • Describe the effectiveness of this promotional video in your opinion.
  • Perform a SWOT analysis on the overall video promotion.
  • Describe suggestions for improving this promotion.

Instructions: Each student must submit an initial post which is at least 300 words in length and includes at least one scholarly reference. Students are evaluated on the ability to validate, support, and provide evidence for their responses. Each student must also submit at least two classmate postings which are at least 200 words in length.

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Business Management: Describe the sport product being marketed and promoted
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