Describe the public relations functions


Problem: Describe the public relations functions for Reese peanut butter cup. Note: For public relations, you may need to look at the overall company, rather than the individual product. Select two of the areas below and provide a detailed explanation of how they are used for this product/company.

1. Press Relations

2. Product Publicity

3. Corporate Communication

4. Public Affairs

5. Lobbying

6. Employee and Investor Relations

7. Crisis Management

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