Assignment:
Q: You represent top management for a An American Apparel Company called Looking Good or "Parece Bom" in Portuguese and you have decided it is time to go international. Since you are of brazilian descent you want to grow your business in Brasil.
Describe your company and its operations, relative size, and so forth. Give reasons for your decision to go international.
Decide on an appropriate country in which to operate, and give your rationale for this choice. Identify the concerns of the host country and the local community regarding your operations there.
What plans do you have to deal with their concerns and to ensure a long-term cooperative relationship?
Describe the kinds of leadership and motivational systems you think would be most effective in this environment. Give your rationale.
State your planned entry strategy, and give your reasons for this strategy.
Describe the environment in which you will operate and the critical operational factors that you must consider and how they will affect your company.