You are doing a marketing plan to launch a Spanish fashion brand call MANGO. and you need to do an Industry research analysis of the fashion industry here in vancouver, British Columbia. Asked the following:
Industry Research and Analysis: In this section, describe the industry in which you will compete, your information needs to supported from credible, independent sources.
The research you do for this subsection will come from a broad source of news sources, trade magazines, shows and organizations and government statistics.
Other great sources of information are your competitors' news, websites and consumer social media, blogs, etc.
Upon completion, your analysis will provide a comprehensive knowledge of the size, strengths, challenges and opportunities in your industry.