Assignment: Industry Analysis
Jinkies Restaurant
Directions: Complete an industry analysis for your business idea. Include the following:
• Describe the industry for your proposed new business
• Describe the size, growth rate, and sales projections of the industry associated with the proposed new business
• Describe the industry structure and competitive landscape
• Outline environmental and business trends associated with the proposed new business
• Cite a minimum of 3 references used for the industry analysis of your business. Review the Web Resources by Topic.
Complete this assignment in a 3 page paper with appropriate APA formatting.
Review your "Locker" for industry analysis completed in the Entrepreneurship course.
Utilize the following websites for your research:
Some of the resources that will be useful for the industry analysis are as follows:
NAICS code
IBISWorld
Mintel
CEOExpress
Yahoo! Industry Center - Provides a directory of industries, along with a list of the companies in each industry, the latest industry-related news, and performance data on the top companies in an industry.
Trade and Professional Association Directories - Directories provide access to the website addresses of trade associations in all fields. The trade associations can be contacted to obtain information on all areas of feasibility.