Describe the firm-brand current marketing strategy


Assignment:

Please write a page or a page and half about

Strategies of Uber company

Internal Environment : Describe the firm's/brand's current marketing strategy with regard to its target market, positioning, advertising and marketing mix in detail. Identify the firm's/brand's relative strengths and weaknesses. How successful is the firm/brand currently? What marketing factors have accounted for its success? If the firm/brand has not been successful, why not?

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Strategic Management: Describe the firm-brand current marketing strategy
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