Describe the experience and what made it good


Discussion

Dr. Jakob Nielsen has said that mobile CX is an oxymoron. In order to determine whether you agree with his statement, think of one instance of excellent mobile CX that you have experienced recently.

• *Describe the experience and what made it good.
• *Then think of a recent mobile experience that has not gone well. Again, describe it and explain what you think went wrong.
• *Which of these would you characterize as more representative of your own mobile CX?

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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