1. Describe how social and professional networking sites such as Facebook, Twitter, or Linkedin have leveraged network effects to expand
2. A new firm develops and distributes electronic games for mobile devices. These games teach children to read, recognize symbols, and perform mathematics. This new venture needs $1 million to launch a nationwide campaign for its products. Prepare a short story that would persuade a venture capitalist to support the firm.
3. What information on the key venture risks should be included in a business plan? Is it important for the business plan to be pessimistic or optimistic in regard to these risks?
4. Describe the differences between Blue Ocean Strategy and Red Ocean Strategy.