Discussion Post
1. Provide a general description of the publicly traded company you chose.
2. Describe the challenges facing the company in the chosen category of analysis.
3. Assess its current performance in your chosen category of analysis.
4. Forecast its projected performance in your chosen category of analysis.
5. Evaluate impending opportunities or challenges that result from your environmental scan.
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.