Describe such an alliance in todays business alliances


Management’s next frontier : Making the most of the ecosystem economy By Jürgen Meffert and Anand Swaminathan.

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Strategic alliances mean partnering for advantage. In more than one case recently, competitors have become strategic allies as two or more companies search for advantage.

Describe such an alliance in today's business alliances. Include an assessment of what it means for all of the partners.

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Operation Management: Describe such an alliance in todays business alliances
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