Describe new-task buys modified rebuys and straight rebuys, Business Management

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Describe new-task buys modified rebuys and straight rebuys

1. Describe new-task buys, modified rebuys, and straight rebuys. What are some different marketing strategies each calls for?

2. What are the characteristics of business buyers?

3. What is a buying center? What are the roles of the various people in a buying center?

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Business Management: Describe new-task buys modified rebuys and straight rebuys

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Business Management: Describe new-task buys modified rebuys and straight rebuys

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