Assignment:
Question. Examine the idea for a product in the link below. Imagine you are asked to market this product in the US and answer the following questions.
A)What would your reaction be? Would you accept the job or refuse? Why?
B)Under the assumption that you couldn't refuse, briefly go through the marketing plan development process. Specifically, answer:
a.what is the need of this segment?
b.what are some products/brands that currently target this segment?
c.describe marketing mix for the product (4Ps).